Jewellery · 90 days
From launch to a measured result.
USD 25,143.30 in ad spend with a reported 5.30× purchase ROAS. This was a launch from zero spend, rather than a comparison against an existing campaign.
1230-day paid pilot · Shopify jewellery brands
Better ads. A better buying journey.
Your campaigns and your store should work together. I handle Meta Ads strategy, creative testing, and focused Shopify improvements, so the next decision has evidence behind it.
Dubai-based · Working with brands worldwide · Direct access to me
Evidence
Account screenshots. Clear responsibility.
These were agency projects I led as part of a team. I owned campaign strategy, daily optimisation, and Shopify work. The team supported creative production.
12Accessories · 90 days
A store and its campaigns, viewed together.
A gym-bag brand recorded AED 135,601.68 in gross Shopify sales across 651 orders. Meta separately reported 484 purchases on AED 38,467.36 spend. Total store sales are not all attributed to Meta.
Historical platform-reported results. ROAS is attributed revenue relative to ad spend, not business profit. These examples are not a guarantee or a forecast for your brand.
The work
One person accountable. A defined scope.
I own the strategy, optimisation, Shopify work, and creative direction. Freelancers support production within the agreed brief.
01
One Meta ad account · one market · up to three active campaignsCampaign strategy and optimisation
Review tracking, campaign structure, and purchase economics. Prioritise changes, launch agreed tests, and monitor performance on business days.
02
Up to eight static ads or variations · supplied photos and brand assetsCreative direction and testing
I write the briefs, coordinate freelance production, and review the ads. We test clear hypotheses using your existing product imagery.
03
One store · up to six implementation hours during the pilotShopify buying journey
Identify friction on the product page, mobile journey, and cart. Agree on the highest-priority fixes before implementation.
04
Kickoff call · weekly updates · closing reviewReporting and next steps
A weekly written update connects spend, attributed purchases, and store performance. Finish with what worked, what is uncertain, and what to test next.
Start with 30 days
A paid pilot. A clear next step.
Start with a focused diagnosis and prioritised changes. Test the working relationship, measure what happens, and decide whether continuing makes commercial sense.
30 days to a clear next step
01
Diagnose
Review the account, store, margins, and tracking. Agree priorities and measures.
02
Implement and test
Launch creative tests and agreed Shopify changes. Report progress each week.
03
Review
Assess the evidence and propose next steps. Continuing is optional.
30-day pilot · scope agreed first
Your Meta ad spend stays in your own ad account.
Looking for ad creative only, without management? That is the separate creative production pilot.
What is included
- One store, account, and market
- Up to three active campaigns
- Up to eight static creative variations
- Up to six hours of Shopify changes
- Weekly updates, kickoff and closing calls
If we continue
Up to eight static variations, four Shopify hours, weekly updates, and two calls a month. Scope agreed before renewal; no automatic enrolment.
Before we start
The practical details.
Who is this for?
Established Shopify jewellery and accessory brands with existing sales, a funded Meta Ads budget, and product assets ready to use. On the fit call, we review your margins, account history, stock, and goals before recommending the pilot.
What do I need to provide?
Approved access to your Meta ad account and Shopify store, recent sales and margin information, product photos or video, brand guidelines, and timely feedback. You keep ownership of your accounts and store.
Is ad spend included?
No. You pay Meta directly from your own ad account. The pilot covers the agreed service scope and production of the included static creative variations. Any paid apps or additional work are agreed separately first.
Can you guarantee a particular ROAS?
No. Historical case studies show previous work, not a forecast for your brand. Performance depends on your product, margins, creative, offer, demand, and store. We agree on useful measures and report the results honestly.
What is outside the scope?
Filming, full website redesigns, custom apps, additional stores or markets, extra creative production, and customer service. If those are needed, we agree a separate scope first.
What happens after 30 days?
We review results, workload, and commercial fit. If ongoing work makes sense, we agree a monthly scope together. Continuing is optional; there is no automatic transition from the pilot.
Work directly with Mohammad
Let's look at your store.
Bring your store URL, recent ad spend, and the problem you want to solve. We will discuss whether the pilot fits.
Mohammad MansooriDubai · English and Farsi